

The ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023 Brand
Share the ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023 Story
As the #1 most comprehensively Christian university in North America, ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023 has been rooted in academic excellence and biblical truth since 1908.
What is a brand, and what does it have to do with me?
A brand is more than just a logo or slogan — it’s a reputation, shaped by every moment and experience. From marketing materials to daily campus interactions, each touchpoint leaves an impression. At ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023, we all contribute to crafting the brand and every action plays a part in defining the university’s reputation.
As brand ambassadors, let’s share the ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023 story in a way that fosters lasting memories and connections.

Brand Strategy
What is ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023 all about? What makes it different from other universities? We’re glad you asked. Our brand strategy sums up the core of who we are — our identity, values, personality and audiences.

Messaging Framework
How do we introduce students and families to ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023? Our messaging framework explains our current creative campaign — some of the key phrases, facts and visuals designed to make a meaningful first impression.
Brand Toolkits & Standards

The Brand in Action
Explore examples of ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023’s visual identity and brand messaging integrated across various mediums, and take the next step to work with members of the University Communications and Marketing (UCM) team.

Become a Brand Ambassador
Join a dynamic training experience that empowers you to represent ÈÕÈÕÅöºÝºÝÔê¾Ã¾ÃÔê2023’s brand with confidence and purpose. Through a mix of in-person and online learning, you’ll help foster a unified, inspired campus culture.